Analytics The Key to Retail Growth Decision Making Today’s consumers don’t just appreciate personalized marketing and sales experiences—they expect them. Retail data analytics cater to this need by providing detailed breakdowns of shopping habits, even down to individual customer behaviors both in-store and online.
KPI The Top KPIs All Retail Brands Need to Track in 2024 Research shows that companies that tracked their key metrics were twice as likely to hit their goals than companies that did not. Here are the KPIs we think retailers should track in 2024.
Analytics What Makes Analytics USELESS (and How To Avoid It) There are a host of reasons why busy retail teams can’t be bothered with time consuming and repetitive reporting, especially when their time could be better used on tasks that materially affect the bottom line.
Analytics Making Cents from the $620 Billion Returns Problem Any retail manager will tell you that accounting for returns is a hassle, and if they’re honest, many will admit that they don’t track returns data nearly as much as they should.
