Data Analytics

A collection of 22 posts

Analytics

Understanding Customer Behavior with Retail Analytics

Retail success comes from truly understanding how your customers shop, by looking into your sales data to uncover what tactics will actually move the needle, and what might just be for show.

Analytics

Buyer's Toolbox: How Retail Analytics Guides Buyers' Decisions

Retail buyers are often the unsung heroes of the shopping experience, the masterminds behind every carefully curated shelf. By diving into the data, buyers can transform from mere guessers into market-savvy wizards.

ROI

What’s Your RTOI? (We’re Coining a Phrase)

You know all about ROI – return on investment. But what about your RTOI? We’re coining the phrase right here: Returned Time On Investment.

Analytics

Everyone’s Reducing Prices. You’re Just Doing it Better with Data

Slashing prices isn’t a guaranteed path to higher sales. Especially if you don’t consult your own retail data to do it right. Here's how to do discounting better, with analytics.

Data Analytics

5 Retail Merchandising Mistakes to Avoid at All Costs

Great retail merchandising not only boosts sales but also builds a loyal customer base. The following mistakes, however, can jeopardize these goals, turning potential success stories into cautionary tales.

Analytics

The Evolution of Merchandising: Adapting Strategies from Brick-and-Mortar to Ecommerce

While retail merchandisers used to solely focus on turning physical spaces into enchanting realms that told the story of the brand and products, they must now adapt their craft for a virtual audience. Here's how.

Case Study

How ASRV Saves a Massive Amount of Hours Using 42

“Per project, we are saving hours every time. Literally, we are saving hours each time we use 42 for our data analytics,” said David. “Calculating size breaks, pulling sell-through data on all sizes and styles; in Shopify that would have taken hours. In 42, we have an answer in thirty seconds.”

BSKP

Like Chocolate & Peanut Butter: How Data Analytics and Clienteling Elevate Retail Success Together

When combined, the power of 42’s data analytics and BSPK’s clienteling capabilities is almost a cheat code for retail brands.

Analytics

Predictive Analytics in Retail: How to Give the Customers What They (Truly) Want

“A lot of times, people don’t know what they want until you show it to them.” - Steve Jobs

Analytics

GA4 (Google Analytics) Isn’t Great. Here’s How to Make It Better.

Did you know that Google Analytics is showing you data that are based on estimates of the total data? It’s true: Google flat out says it. Here's why GA4 has been such a mess.

Analytics

The Key to Retail Growth Decision Making

Today’s consumers don’t just appreciate personalized marketing and sales experiences—they expect them. Retail data analytics cater to this need by providing detailed breakdowns of shopping habits, even down to individual customer behaviors both in-store and online.

Analytics

Gearing Up for Retail AI? Here’s What You Need to Do First

Good execution of retail AI depends on one key thing: good data. AI technologies require clean, accurate data to function at their best. Unfortunately, bad data is rampant and need to be addressed.

Retail

The Top Tools Merchandisers in Retail Need in 2024

The evolution of retail technology has provided merchandisers with access to a wealth of data and sophisticated tools to help them grow. Let’s take a look at the top five tools that we’re seeing help merchandisers in retail increase efficiency and positively affect their bottom line.

Analytics

The Impact of Data-Driven Reporting on Retail Sales Growth

Retail businesses that excel in data analytics don't just amass data; they transform it into actionable insights. That’s why an investment in analytics pays back over $13 for every dollar spent.

Analytics

4 Sales Data Insights We’ve Learned from Today’s Top Brands

The insights we’ve gained from working with top retail brands reveal a universal truth: the successful application of data analytics is key to outpacing the competition.

Data Analytics

Why They Buy: Understanding Customer Behavior Through Retail Data Reporting

Leveraging customer behavioral data goes beyond mere number crunching; it's about building a lasting relationship with your customers by understanding what they truly want.

Analytics

The Key Tools That Every C-Level in Retail Needs in 2024

From managing day-to-day tasks to strategic planning and analytics, the right tools can significantly impact a retail organization's ability to adapt and thrive.

Data Reporting

The Future of Retail: How Data Reporting is Shaping the Industry

Data-driven insights, once solely relegated to the backrooms of enterprises, has now emerged as a pivotal asset in driving business decisions and strategies for retail brands of all sizes.

Data Analytics

The Science Behind Markdowns: Understanding the Economics of Clearance Sales

How can huge discounts designed to move out inventory end up being profitable? Let's dive into the science behind clearance sales in retail.

Analytics

Is It Better to Build or Buy a Data Analytics Platform?

Only 46% of retailers are actively investing in data analytics technology; and a paltry 11% have some cloud-based analytics capability at all.

Analytics

What Makes Analytics USELESS (and How To Avoid It)

There are a host of reasons why busy retail teams can’t be bothered with time consuming and repetitive reporting, especially when their time could be better used on tasks that materially affect the bottom line.

Analytics

Making Cents from the $620 Billion Returns Problem

Any retail manager will tell you that accounting for returns is a hassle, and if they’re honest, many will admit that they don’t track returns data nearly as much as they should.